Most people skip this part — don’t.

Most people skip the most important step when building their personal brand:
The foundations.

They jump into posting.
But they don’t have the basics locked in

And that’s why it doesn’t work.

Here’s what to get clear on before anything else:

1. Your WHY
Pick one main focus: drive leads, build trust, or grow visibility.
Then create content that moves you and your audience toward that goal — with every post.

2. Your WHO
Define exactly who you want to speak to.
Not “everyone.” One clear type of person, with a real problem you can help solve.

3. Your HOW
Decide how you want to be seen — and write like that person already.
Want to be trusted? Show up with clarity.
Want to be seen as bold? Say what others won’t.
Your tone is part of your brand — use it with intention.

We’re breaking all of this down in the first live call of Simply Branding — happening in just 2 hours.

The community is officially live.
This session sets the tone for everything that comes next.

You can still join here

If you’re serious about building a brand that gets attention and earns trust —
don’t sit this one out.

Get clarity from day ONE.

This is where it starts.

See you on the call,
Bea x